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even the smallest details help create a memorable experience.
Durable yet fun, they’re designed to handle a night of laughs, drinks, and good times. At Flipside,
a craft cocktail or comfort food, these coasters add a touch of humor and charm to your table.
illustrations and cheeky phrases that match the laid-back vibe of the place. Whether you’re enjoying
Flipside Cafe and Bar’s coasters bring the bar’s quirky, fun spirit to life. Each one is bold, colorful,
and packed with personality, making them an instant conversation starter. They feature playful
FLIPSIDE COASTERS- SIP IN STYLE
MEMORABLE
PLAYFUL
QUIRKY
Crafting through tweaks



The curiosity drive
Guided by emotions- Bar menu


The Curiosity Drive
Unifying the vision
Guided by emotions- Bar coasters
favorite feel like an adventure. At Flipside, the menu isn't just for ordering—it’s part of the experience.
Whether you're looking to sip a signature cocktail or grab a bite, the menu makes choosing your next
featuring playful illustrations and cheeky descriptions to match the bar’s lighthearted vibe.
of bold flavors and quirky combinations. The menu design itself is just as colorful and vibrant as the space,
The Flipside Cafe and Bar menu is a playful mix of craft cocktails and comfort food that perfectly mirrors
the bar’s lively atmosphere. Every dish and drink is curated with a fun, offbeat twist, offering a unique blend
FLIPSIDE BAR MENU- SIPS & NIBBLES
TEMPTING
DYNAMIC
Crafting through tweaks
REFRESHING




Unifying the vision


Guided by emotions- Wall art




























The wall art for Flipside effectively blends bold, eclectic designs with the
of fun. The wall art is more than decoration—it’s a reflection of Flipside’s offbeat, vibrant spirit.
Each piece tells a unique story, adding character to the walls and creating an ever-present backdrop
energetic crowd, creating an inviting and relaxed space that encourages laughter and conversation.
unexpected imagery that keeps things light and fun. The art draws inspiration from the bar's diverse and
Flipside Cafe and Bar’s wall art captures the heart and soul of the venue—vibrant, quirky, and full of life.
Bold, eclectic designs are splashed across the walls, featuring playful illustrations, bold typography, and
FLIPSIDE EXPRESSIONS: COLOURFUL STORIES
EXPRESSIVE
ARTISTIC
Crafting through tweaks
ECLECTIC
-Industry Mentor, Out and Out Design
inviting patrons to explore unique flavors and artistic expressions. This cohesive identity reflects
branding. The engaging bar menu and eye-catching wall art enhance the customer experience,
The Flipside Cafe and Bar project brilliantly captures its fun, quirky essence through vibrant
EMBRACING FEEDBACK
a strong understanding of the target audience. Overall, the project positions Flipside as a
memorable destination for socializing and unwinding.
venue’s lively vibe, creating an inviting and energetic atmosphere. It
demonstrates how visual storytelling can enhance a space's character
and contribute to a memorable customer experience.






Unifying the vision





-The bird - Vihang Mahajan
space. By aligning visuals, language, and vibe, I’ve realized how powerful consistent
details like coasters, every element should reinforce the atmosphere and identity of the
A key personal learning from this project is the importance of cohesive brand
storytelling across all touchpoints. Whether through menu design, wall art, or small
LESSONS
UNVEILED
branding can be in shaping the overall customer experience and making a venue truly
memorable.
Flipside Cafe & Bar
Multiple Collaterals
Client
Flipside Cafe & Bar
Bar Coasters
Services
Bar Menu
Food
Industry
Flipside Cafe and Bar is a lively, quirky spot where fun and good vibes come together. It’s the kind of place where you can kick back after a long day, grab a drink with friends and just be yourself. With its playful decor, upbeat music and a mix of craft cocktails and comfort food, Flipside feels like home for anyone who loves a bar with character.
Client Profile
Framing the vision
Creating a multiple assets for the space which included: Bar Coasters, Bar Menu
and Wall Art. For Flipside Cafe and Bar, the task of creating the assets is all about capturing the quirky, playful energy that defines the space.
Wall Art
June 2024
Year


The Curiosity Drive